News

During this week’s Webinar, Pradeep Gairola, vice president and business head of digital at The Hindu, shared how the company ...
With clarity about where they are, newsrooms are able to more accurately identify the content types that resonate with ...
Multi-format storytelling, visual-led features, service journalism, and interactive experiences (like live commenting or ...
During this week’s Webinar, INMA’s Greg Piechota shared original research and findings from the INMA Subscription ...
What publishers must quickly do to adapt to the changing realities of search and AI answer engines is the focus of this ...
Which GenAI experiments are genuinely helping journalists, and which ones do not yield any fruit, is the focus of this INMA Generative AI Initiative Webinar. Mathias Høibakk Bergquist, head of ...
Rubina Madan Fillion, associate editorial director of AI initiatives at The New York Times, explains why having a ...
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
Building community deepens relationships with audiences. Here are several case studies of news companies doing just that.
Tess Jeffers, director of newsroom data and AI, shares the challenges and successes of building a chatbot to help readers ...
As traditional video and live broadcasts began feeling outdated, VG shifted to a vertical format and found a broader, younger ...