In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Craig Melvin, one of the "Today" show hosts, visited Nike Sports Research Lab, where NFL uniforms are designed.

(Photo by Focus on Sport/Getty Images) After his signature line ended, Sanders continued to wear Nike cleats through to the ...

By capturing Bryant's legacy through the lens of soccer, Barça and Nike have crafted an unprecedented collaboration that may ...

Nike Celebrates Indigenous Culture and Centers Native Youth in New N7 Collection | Nike has unveiled its latest N7 Collection ...

In an unusual occurrence, art museums across the country are inviting sports fans into the world of fine art with exhibitions ...

Liberty Media's marketing minds are cashing in on F1's popularity boom in the United States. But how far will this ...

D printing is injecting much-needed innovation into sneaker design, but it’s small brands that are leading where big names ...

Double 11, or Singles’ Day, is here, and fashion brands have not missed launching special deals. 11.11, also known as Bachelor's Day, was originally celebrated in China.

Drake, the Canadian rapper, actor, and singer, has done something unexpected: he's released a fly reel. Yes, you read that correctly. Through his fashion brand ...

Jannik Sinner, Carlos Alcaraz and the rest of the tournament's eight qualifiers took part in a Media Day photo op in Turin.