Meta, under legal pressure in the European Union over a binary "pay us or consent to ad tracking" choice it currently offers regional users of its social ...

This means ads will be targeted at users based only on what they see during their current session on Facebook or Instagram ...

Meta Platforms plans to offer Instagram and Facebook users in Europe the option to receive "less personalized ads," the tech ...

Google Ad Manager launches new curation capabilities, allowing agencies to buy curated audiences and inventory packages in ...

Netflix Ads Manager has changed the game for many businesses, as they can now target one of the elite streaming services.

Google parent Alphabet said on Tuesday its AI investments were “paying off” as it reported a 35% surge in its cloud business and U.S. election-related spending lifted YouTube ad sales in the third ...

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Politicians are not the only ones to have spotted the growing sway of social-media stars. Over the past five years American ...

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