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The new shopping and entertainment centre's latest campaign hits high-traffic areas with commuter billboards, wrapped buses ...
QSRs continued to dominate the airwaves, though Bell made a big leap into the top 5 for the week of July 21 to 27.
The brand's latest campaign features a trio of video skits aimed at cutting through the noise of conflicting health ...
Canadian comedian Lisa Gilroy is starring in a series of spots in a concentrated, high-spend approach over a short timeframe.
Competing retailers may have an opportunity to grab lower cost-per-click (CPC) rates, more engagement and greater market share.
Made You Look: Global activations worth writing out-of-home about How brands are experimenting with OOH by creating immersive poolside movies, kebabs as billboards and a giant sea band-aid.
As the advertising industry grapples with growing complexity and rising expectations, Canada's top programmatic minds are shifting the narrative and evolving from automation to amplification – ...
Rogers Q2 media segment revenue up 10% YoY The increase was attributed to higher sports-related revenues and the addition of HGTV and Food Network.
Google stops charging agencies 2.5% DST fee Industry applauds the move while it waits for other tech giants to follow suit.