Learn how AI tools help businesses create relatable, customer-centric marketing strategies that deliver real results. Unlock ...

Does triggering certain emotions increase willingness to pay for sustainably produced food? On social media, emotional ...

We often associate toxic family environments with lasting emotional scars and difficulties later in life. That can ...

"Fake it till you make it" might be common advice to climb the corporate ladder, but new University of Mississippi research shows that this attitude could also adversely affect job satisfaction and ...

The best form of marketing is a personalised strategy that enhances the client experience, according to Megan Pope, marketing ...

Ahead of SXSW 2025, Beki Winchel explains how immersive experiences can create brand gravity: that deep emotional connection ...

As for Emotion AI specifically, different sectors can benefit from its technology, particularly healthcare, marketing and customer service. For the healthcare industry, Emotion AI can be advantageous ...

Crafting a fulfilling life often involves understanding how we operate in social situations. Some of us easily ...

From Super Bowl to IPL, big-game ads grab attention—but do they deliver results? Smart storytelling and strategy are key to ...

Clean Feels Good” includes a tie-up with Emotiv for a study which found that 37% of participants felt better cleaning the toilet than petting puppies.