The “Z” stands for “zero work done.” Gen Z workers have revealed the many ways they’re stealing company time — from beauty ...

The most popular saunas now are those that emphasize community and “connectedness,” or offer something novel alongside sitting in a heated box.

DTC players ranging from financial products to skin care brands shared insights and marketing advice at Ad Age’s NextGen Marketing Summit.

Social media as travel guide. Gen Z youth is one scroll away from landing on their dream vacay.(Shutterstock) Gen Z is a force to be reckoned with when it comes to maneuvering soc ...

“In Singapore and throughout Asia, bars are responding with innovative menus featuring low-ABV and spirit-free options. These ...

Students discuss the shift among young voters for the president.

Forget the baby name keychains! Today’s parents are ditching traditional favorites in favor of unique, unexpected names ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

While solo travel has always existed, it has exploded in popularity in recent years, and the younger generations are the ...

By embracing social search and optimising content accordingly, news brands can connect with a generation that values ...

Offerings like flexibility, career mobility and development, social impact, good mental health resources and a people-first ...

Southern states dominate as popular choices for young adults, with Alabama offering affordable housing and economic growth, ...