Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Tricap, a New York-based property owner, is marketing California office buildings that count Apple Inc. as a tenant.

When Apple's new AirPods Pro launch this autumn, they will also have a new clinical-grade, over-the-counter hearing-aid feature, which is currently pending marketing approval from global health ...

Just as many people expected, Apple released new editions of its iPhone line during a special event on Monday at their ...

The feature is expected to receive marketing authorization from the FDA ... charging to reach 80% battery capacity. Image source: Apple Inc. Even though the Apple Watch Series 10 is thinner ...

CUPERTINO, Calif., August 26, 2024--(BUSINESS WIRE)--Apple® today announced that Chief Financial Officer Luca Maestri will transition from his role on January 1, 2025. Maestri will continue to ...

While it was first rumored to be called xrOS—it was even named that way internally—Apple decided on this other brand, probably for marketing ... Image source: Apple Inc. The Mac will play ...

Apple Inc. will unveil its highly anticipated iPhone 16 on Monday ... enabling users to create text and images in ways previously unseen. Apple’s marketing for the event has been cryptic, using the ...

In a recent interview with Engadget, Apple's vice president of hardware engineering Kate Bergeron and AirPods marketing ...

Bigger, thinner and more refined, Apple’s Watch Series 10 breaks new ground for smartwatch design. British GQ spoke to the ...

Apple is giving more people the chance to test a software update that will implant artificial intelligence into its virtual ...