They wanted real examples and clear benefits instead of general claims. This feedback encouraged us to shift our ad focus to specific use-cases, showcasing exactly how our tools help clients track ...

No matter what the avenue, retargeting your campaigns can serve as a complementary strategy that creates more influential ...

In an increasingly fierce war for attention, the temptation to shock in order to make an impression exists. But what are the ...

AI gets us there faster,” Schireson said in the latest episode of Quartz AI Factor, a video interview series set at the ...

Imagine flawlessly orchestrating your brand's message across every platform. Insights from a business owner and a CEO will ...

Netflix has 70 million users of this tariff. That's almost a quarter of all users. New customers often choose ads.

Despite Meta's stated commitment to crack down on harmful content, it failed to catch tens of thousands of ads that used ...

Audio advertising boosts attention more than other formats. But how can advertisers turn up the relevancy dial?

Both parties are running ads that tell voters it’s OK to break from their party. “You can vote any way you want. And no one ...

The advertising landscape in India is experiencing a seismic shift with Connected TV (CTV) gaining significant momentum, ...

Bitmovin, a provider of video streaming solutions, has announced the launch of Bitmovin’s AI Contextual Advertising that ...

An ad from the DSCC and Allred, for example, features border law enforcement officers slamming Cruz for not supporting the ...