Internet video has a secret weapon to drive video views, and it’s a tool that nearly anyone can take advantage of. Metadata. Sure, the word sounds unsexy, but just add some text to a video and voila!

With the explosion of cross-screen TV, publishers and advertisers are clamoring for better discovery, personalization and cataloging of video content, and metadata is answering that call. Metadata, ...

TV audiences are rallying around CTV, and advertisers are following suit [1]. But with this shift comes a persistent challenge: How can advertisers ensure brand safety, campaign efficiency and ...

Do you create metadata for your online videos, either by hand or by an automated process? If not, you're throwing search engine traffic away without ever realizing it. Search engines can't scan blocks ...

The analysis and use of video metadata underpins many of the most exciting developments now underway in security. But what actually is metadata? The term is sometimes misunderstood and that’s a shame ...

Businesses today demand far more detail from their video surveillance footage than ever before. Higher resolutions, higher frame rates, better light sensitivity and excellent dynamic ranges all matter ...

Using the metadata option for QuickTime video files (file extension ".mov") is an effective way to name and describe business videos. Metadata is built right into files, so the descriptive information ...

Having excellent videos on your site isn't enough if people can't find them. Think about it: search engines work by searching on text. To get them to understand what your videos are all about -- and ...

The University at Buffalo (UB, university) is committed to maintaining the privacy of students, faculty, staff and community members. The university employs UB-licensed third-party web conferencing ...

NDI, a global standard for plug-and-play connectivity, has kickstarted its plan to enhance NDI metadata capabilities, unlocking unprecedented control in live production and broadcast workflows. Newly ...

So I've got quite a few TV episodes that are mislabeled between the file names and the metadata names, plus a few movies with the same problem. I'd like to edit the info in the "Description" section ...