A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. (Related posts: Introducing pewmethods: An R package for working with survey ...

Surveys that ask too many of the same type of question tire respondents and return unreliable data, according to a new study. The study found that people tire from questions that vary only slightly ...

I own a market research company, so I understand the importance gathering data from your target audience and using that data in order to make product development, marketing and strategic business ...

As polling takes center stage again this election year, understanding its strengths and weaknesses is critical. At Pew Research Center, we’ve looked hard at the advantages and limitations of our ...