A study finds TikTok outperforms Instagram Reels and YouTube Shorts in user engagement and content frequency, while Reels leads in watch time. TikTok achieves the highest user engagement compared to ...
Google and Meta both cited their short video products YouTube Shorts and Instagram Reels as revenue headwinds in the third quarter of 2022 as monetization lags user growth. The more time users spend ...
ByteDance‘s TikTok, Meta Platforms Inc‘s (NASDAQ:META) Instagram Reels and Alphabet Inc‘s (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube Shorts are the three largest short-form video platforms. The META Analyst ...
With so many social-media apps to choose from, which one is the best for building an audience now? Lifestyle influencers at VidCon said Instagram reels and YouTube shorts are best for creators to get ...
The consumption of OTT content, reels, shorts, and other small-screen formats has seen a significant rise over the past few years. From series that truly entertain to reels that are scrolled as a ...
The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...
Bite-sized videos are a huge thing on the Internet these days. The trend started with TikTok and has expanded to YouTube, Instagram, and a few other places. It’s so popular that TikTok overtook Google ...
YouTube Shorts and Meta’s Reels are both making headway in the intensely competitive video shorts sector. During Alphabet’s Q4 earnings call on Thursday, CEO Sundar Pichai reported that YouTube Shorts ...
Google has given its AI video generation model, Veo 3.1, a major upgrade. The model now produces better videos with improved ...
Instagram has changed a lot, and 2026 is no different. In late 2025, Meta said time spent watching video on Instagram was up ...