This content may contain affiliate links. If you would like to support us and use these links to buy something, we may earn a ...

As streaming heats up, users are going to buy more of Roku's devices and engage more with its platform. Its advertisers had ...

If you own or are thinking of purchasing a Roku-powered smart TV or streaming device, there’s a good chance you signed up for ...

Netflix pioneered the art of the marathon TV watching session, which earns it an easy inclusion in our list of best Roku channels. Whether you want to watch newer hits like Black Mirror ...

Companies that didn’t start in retail are now competing for shoppers’ attention and spend as they become retailers themselves ...

Shares of Roku (NASDAQ: ROKU) stock climbed 11% in January according to data provided by S&P Global Market Intelligence.

JMP Securities analyst Matthew Condon on Tuesday initiated coverage on Roku with an Outperform rating and a $98 price target.

And savvy investors might see this as a win not only for Netflix, but also for streaming giant Roku (NASDAQ: ROKU). Let's go through the story and see why you might want to buy Roku stock right now.