AI is sparking a major shift in advertising and will make an appearance in at least one Super Bowl commercial. The technology ...
The NFL’s 2025-2026 season is days away from starting, but NBCUniversal has already scored an important touchdown. The Comcast-backed media conglomerate confirmed on Wednesday what has been one of the ...
Giving perspective to how much the TV season depends on sports -- particularly the NFL -- NBCUniversal says it has sold 90% of its ad inventory in the football league's upcoming regular-season and ...
The cost of a Super Bowl commercial has exploded to over $5 million, but the high-price may be worth it for companies.
NEW ORLEANS, LOUISIANA – FEBRUARY 10: The Super Bowl LX logo is unveiled as NFL Commissioner Roger Goodell speaks during the Host Committee Handoff Press Conference at the Ernest N. Morial Convention ...
Ahead of Thursday’s kickoff of Season 20 of Sunday Night Football, NBCUniversal says ad inventory for next February’s Super Bowl and 90% of all NFL spots are already sold out. Ad revenue for all NFL ...
The Desk on MSN
NBC previews AI-driven advertising formats ahead of CES
NBC Universal unveiled new AI-powered ad tech and data products designed to link premium video advertising to measurable ...
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