Say the word ‘channel’ to a marketer and they’ll almost certainly think SEO, PPC, email and many other digital media channels. But, to the rest of the business outside of marketing, the word ‘channel’ ...

Successful channel executives recognize the increasingly strategic role their channel partners play and are developing go-to-market plans and creating partner programs that help partners meet those ...

With ever-more complex IT and ongoing economic uncertainty, solution providers today need all the help they can get. That’s why IT companies’ partner programs, with their technical training and ...

SAN FRANCISCO--(BUSINESS WIRE)--Informa’s channel organization today announces registration for the 2025 Channel Partners Conference and Expo has opened for all IT and communications professionals ...

While there’s still an undercurrent of economic uncertainty, channel ecosystem professionals are somewhat confident that significant gains in revenue attributed to partners are possible. Specifically, ...