LVMH's CEO promoted his second-youngest son, Frédéric Arnault, to be the CEO of Loro Piana.
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LVMH-owned Loro Piana has benefited from the luxury sector's embrace of “soft” or “quiet” luxury, with understated yet exorbitant apparel.
The fashion role is expected to bolster Frédéric Arnault’s credentials as a candidate to one day lead the luxury-goods giant.