The second edition of the State of In-housing report revealed that 58% of marketers have seen positive ROI from moving their digital marketing in-house, with only 3% saying they have not noticed any ...

As travel brands demand greater transparency into marketing performance data, they are rethinking their agency relationships and moving marketing operations in-house to gain more control over the ...

Creative management platform Bannerflow has released the third edition of its State of In-housing report which found that amidst the rise of in-housing, 63% of marketers have seen a rise in head ...

Twin Cities tech start-up Bannerflow said it has been acquired by Swedish software firm Nordic Factory for an undisclosed amount. The start-up sold software services that helped ad and design ...