The tech giant will add NBA and NASCAR rights this year, setting up to have premier live sports year-round, and it intends to ...

As much of ad sales milestone as 2024 was for Amazon’s Prime Video, 2025 figures to be even bigger thanks to the addition of ...

The new features are aimed at empowering advertisers with innovative tools that can help them drive meaningful campaigns ...

Ads Planner allows advertisers to assess audience potential, measure deduplicated reach and frequency across video and ...

Amazon is doubling down on its reputation as the best place to start any online shopping journey by showing products not sold ...

The tech giant's ad revenue grew by 18 percent in its latest quarter, as did overall sales and operating income.

But after posting a record-breaking $20 billion in profits during the fourth quarter of 2024 alone, almost double its $10.6 ...

2024 was also the year when Amazon’s ad revenue crossed the $50 billion mark; Jassi said it is a $69 billion annual revenue ...

While its ad segment’s rate of growth cooled in Q4 compared to the year-ago period, Amazon has successfully won over more non ...

For all 50 products we searched for, the top two to five items offered by Amazon were always ads. For a few of our queries, more than 70 percent of the first 25 items Amazon showed were sponsored.

"It is undisputed that Amazon never promised Prime subscribers -- in writing or otherwise -- that its streaming service was, ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 1 day 15 hours ago By E.J. Schultz - 1 day 16 hours ago By Tyler Bishop - 1 day 19 hours ago By Tim Nudd - 1 day 21 hours ago ...