Amazon has automatically started upgrading its Amazon Prime members to the Alexa Plus assistant. In the latest update, users of the Echo devices don’t need to opt in to upgrade their regular Alexa ...

Amazon Expands Alexa+ AI Assistant to All US Users After Yearlong Rollout Your email has been sent Amazon is making its generative AI-powered Alexa+ assistant available to everyone in the U.S., nearly ...

Alexa+ is now available in the U.K., with careful localization. Amazon’s Panos Panay explains why the generative AI upgrade ...

Amazon is automatically upgrading Prime members’ Alexa to Alexa Plus on Echo devices. Alexa Plus uses advanced AI for more natural conversations and context awareness. Users do not choose to opt in, ...

Users can revert back to the original Alexa, but can’t opt out of the automatic update. Users can revert back to the original Alexa, but can’t opt out of the automatic update. is a news writer ...