Ahold Delhaize USA has officially launched Edge, a proprietary retail media platform designed specifically for the ...

SHAREit Group ("SHAREit" or "the Company"), a next-generation internet technology company, has upgraded its mobile advertising platform, repositioning it as an AI-driven commercial growth engine.

When Comcast released its self-serve Universal Ads platform earlier this year, it included an ads API with the goal of making CTV ads accessible to small businesses, just like search and social media ...

Retail media is experiencing a major shift as brands increasingly recognize the value of reaching consumers at critical ...

“For the first time, Pinterest will combine its intent-rich audience signals with a Connected TV engine, so marketers can clearly measure how TV lifts the results of their performance ad campaigns.” ...

META stock looks like a promising pick as Meta Glasses gain demand and advertising revenue still delivers growth.

Every time a new ad platform launches, the same question pops up: “Should we run ads here?” The truth? More platforms don’t always mean more results. Not every channel is a goldmine – and chasing them ...

Walled garden platform advertisers may not know where their ads were served or who they targeted, and have no log files to boot, but they paid for those ads all the same. And they may have enough info ...