PepsiCo is planning to highlight what will no longer be in its potato or tortilla chips - artificial colors or flavors - when ...

The product announcement comes only months after Pepsi acquired Poppi, which is marketed as a healthier alternative for soda ...

Pepsi Rebranding 101: First, Do No Harm Jun 29, 2011, 03:40pm EDT. Share. Save. This article is more than 10 years old. ... what was the strategy, when are they correcting course, ...

PepsiCo is investing $1.2bn (£0.7bn) in a global overhaul of its marketing strategy, which has started with the launch of a new Pepsi logo. In the UK, its Tropicana brand is also believed to be ...

The snacking and beverage giant also plans to rebrand Lay’s and Tostitos to highlight a lack of synthetic additives and a ...

PepsiCo reported better-than-expected quarterly results on Thursday, driven by steady demand for its sodas and snacks in the ...

Shares of PepsiCo rose more than 7 percent yesterday (July 17) after the company reported $22.8 billion in revenue and a $1.3 ...

Beyond Pepsi, I must applaud my colleagues at Lay’s. Their ‘No Lay’s, No Game’ campaign has been a masterclass in integrating brand love with sporting moments. Pepsi’s 2024 rebrand emphasised cultural ...

Last month, during PepsiCo's (NASDAQ: PEP) fourth-quarter 2018 earnings conference call, and again at the Consumer Analyst Group of New York (CAGNY) conference on Feb. 20, new PepsiCo CEO Ramon ...

With its climate action strategy centred on the reduction of GHG emission combined with resilience, PepsciCo appears to be centring sustainability in its development strategy.