Portland, OR – adidas is thrilled to announce the launch of its 2025 Honoring Black Excellence (HBE) program, a bold and dynamic celebration of Black brilliance, resilience, and creativity. This ...

Adidas 2025 HBE capstone event “Pathways & Pipelines,” explored how Black creativity builds bridges—preserving history, creating access, and sparking transformation.

Adidas teams up with the creative minds behind Paper Monday to spotlight the past, present, and future of Black creativity in an immersive Atlanta showcase.

Other honorees of Adidas’s Honoring Black Excellence initiative this year include Sekou Thornell, founder and creative director of Kitboys Club, a soccer-focused athleisure brand; and Jaycina ...

For generations, the women of Gee’s Bend have stitched together scraps of fabric into something far more lasting than cloth ...

In February, the group were the first honorees of adidas ‘ Honoring Black Excellence (HBE) initiative, bringing their bold, geometric designs to a limited-edition NCAA jersey collection for the ...

Indiana men's and women's basketball will wear new alternate uniforms this month as part of adidas' 'Honoring Black Excellence' initiative for Black History Month. Adidas announced the uniforms in ...

Wanda Cooper Jones is turning the murder of her son into a mission through The Ahmaud Arbery Foundation, which she says uplifts young Black men and boys, and promotes mental health and overall ...

These home uniforms were designed as part of Adidas ' "Honoring Black Excellence" initiative. While the men's basketball team debuted their jerseys earlier this month, the women's team are ...

In partnership with adidas and the 'Honoring Black Excellence' initiative, the IU women's team will debut the uniforms tonight, Feb. 6, against Rutgers, while the IU men's team will sport the new ...